Reebok strengthens its walking portfolio. Encourages people to ‘Stand up. Move more. Be fit.’

Reebok strengthens its walking portfolio. Encourages people to ‘Stand up. Move more. Be fit.’

Reebok, India's fitness brand, has expanded its walking footwear collection, demonstrating their dedication to making fitness a lifestyle choice for all consumers. This category will see some new additions with technical advancements, including men's and women's shoes designed to provide the maximum amount of comfort and support when walking. The statement aims to reaffirm Reebok's commitment to being a fitness partner for its consumers and to further establish the value of fitness in daily life.

Reebok has observed that individuals have embraced walking as a way to stay fit over the years. To help fuel this trend and introduce new people to walking, Reebok has launched a new collection that combines excellent quality, comfort, and technology at an affordable price range. Among the new goods are the Reebok Dailyfit DMX, Ever Road DMX 4.0, Ever Road DMX Slip On, Walk Way Comfy 2.0, and Druhan.

The collection incorporates Reebok's signature DMX Moving Air Technology, which increases air circulation in the midsoles to provide natural cushioning from heel to toe for a more pleasant walking experience. The new Dailyfit DMX has the newest and most advanced DMX TripleMax Air Moving Technology, which adds arch support for all-day comfort.

Additionally, Reebok introduces colourful new hues of the acclaimed DailyFit DMX walking sneaker. The DailyFit DMX walking shoe continues to provide women with a diverse and cheap solution for an active lifestyle. White / Black / Pink Tie-Dye / Grey are among the new DailyFit DMX hues.

Regarding the walking range, Katrina Kaif, Reebok's Brand Ambassador, stated, "I have a long history with the company, and it brings me enormous pleasure to be a part of yet another engaging campaign for the brand." Reebok's commitment to fitness is demonstrated through the introduction of new styles within its walking category, demonstrating how a simple workout like walking can make a significant effect. Walking is a simple activity that anybody may incorporate into their daily routine. Reebok's initiative to make it more affordable while maintaining comfort, quality, and durability will inspire more people around the country to live a healthier, more active lifestyle.”

Men's and women's sizes are now available at and select retail locations. Other fashion retailers such as Amazon, Flipkart, Ajio, Myntra, and Tatacliq will also carry a diverse selection of the new walking styles. Druhan is scheduled to launch in mid-September, followed by Walk-Way Comfy 2.0 in the first week of October.